Welcome to clarity.
For women entrepreneurs with results who are ready to land their message and move with confidence.
Â
Why words are failing youÂ
If you’ve built something real — clients, results, referrals — but still feel yourself hesitating when you talk about your business, it’s not because you lack expertise.Â
You're just at a decision point.
You need messaging that sounds like you, sells cleanly, and finally stops changing. Language that fully holds your power.
What it's costing youÂ
When your words fall short, you:Â Â
- go in circles about what to emphasize or share in conversation
- second-guess what your clients really want
- avoid talking about your business
- attract interest, but not always alignment
- feel momentum stall right when you're ready to grow
- waste time and potential opportunities while you're circling in self doubtÂ
Your message hasn't caught up to your excellence, and it's slowing everything down.
Claudia Cordova Rucker, Beyond Ordinary Business
"At first, I brought Nicole in to help my clients fine-tune their messaging — but what I quickly saw is that it wasn’t just about better words. It was about confidence. It was about showing up with clarity, conviction, and finally sounding like the expert they already were. My clients aren’t just getting better copy — they’re becoming more powerful communicators. And they keep raving about her. Nicole’s work is the missing piece that’s unlocking momentum in their businesses."
Nicole Goldman, SB Garden Project
"+1 for Nicole Wald! She helped me get "unstuck" and move forward with aspects of my business that were causing me so much stress. She's truly invested in helping women succeed and is so supportive of her clients. (Plus she's a copy wizard and will help you turn all your jumbled thoughts into coherent messaging)."
Deborah Trotman, Canna Heal You
"There’s been a massive progression in my business. This is giving me clarity on my brand - my voice, my tone – that’s what I needed to work on. Before, the person helping with my website kept giving me what they thought I wanted, but I didn’t know what I wanted, so it kept changing and changing all the time. They were trying to get into my head, but I wasn’t clear. Now, I can give the website person or anyone I’ve hired clear directions and they understand."
Most women come to me at the same moment.
They’re done with endless circling and questioning. They’re ready to land. To be decisive. To create serious revenue.
Message Catalyst is where we begin.
This is the foundation that unlocks your potential. Â
It’s where women with results land on messaging that they can say out loud and use everywhere.
This is where you:
- Decide how you explain what you do
- Stop rewriting your Insta bio every month
- Speak about your work without shrinking or over-explaining
- Create the language framework that directs every piece of content, sales page, and conversation moving forward
If your words feel fuzzy, inconsistent, or harder than they should — this is your first step.
Clarity first. Systems later.
This is not copywriting.
It’s positioning that differentiates you and holds.
Messaging isn’t just marketing. It’s identity in motion.
Message dialed? Now we create momentum.
Build With Support
Catalyst Coaching offers 1:1 and group containers for applying your message, building systems, and creating aligned visibility and growth strategies.
Ascend With Confidence
The Rise & Shine Retreat provides the space & sisterhood you need to elevate your mindset & strategy, embrace your wellness, and embody your best life.
"Your work is amazingly helpful. I’ve been doing this for 10 years and was not able to articulate what I was doing in a way that people could understand. You created a framework to articulate the depth without the despair—and to create hope and possibility in a way I was blind to. You led me through the forest one breadcrumb at a time. I now have a whole new set of words that are rocking my world."
Liz Morse
Transformational Coach
Hi! I’m Nicole.
A former educator turned content strategist, coach, author, and speaker. A proud mama of two adorable, brilliant kids (and a cute pup), living with the dream with my hubby in sunny Santa Barbara, CA.
Since 2011, I've helped hundreds of women entrepreneurs, nonprofits, and thought leaders turn their message into momentum through clarity, confidence, and community.
I'm best known for blending strategic messaging with deep belief-building — because having the right words means nothing if you don’t trust yourself enough to use them.
My work doesn’t rush women. It roots them. And then calls them forward.
Learn more
You were never meant to do your business alone.
Â
Every space inside my community is designed to feel like:
- being seen without performing
- being held while you grow
- being celebrated for progress, not perfection
IÂ believe:
- confidence is built, not forced
- celebration fuels results
- courage collapses time
- competence builds nervous system safety
- community multiplies everything
This is women-led business — done with soul, standards, and sisterhood.Â
Ready to land your message and move with clarity?
You don’t need permission. Or more preparation. And you're certainly not behind.
You're simply arriving.Â
"I’ve really retrained my brain to think differently about my business. I’m in such a good spot. This program really jumpstarted me — it’s been fun to see results start happening, more interest in what I’m doing, and just a huge shift overall. I’m not as afraid to put myself out there anymore. It’s easier for me to jump on stage than to deal with the tech side, but now I’m feeling confident about promoting myself and showing up online. My social media is really going up, and I feel more confident sharing it. I used to be terrified to post — worried what people would think — but now I’m just doing it. It feels really great. It’s been such a fabulous experience having you as a coach. I’ve really loved watching how you encourage and support us. I so appreciate everything you’ve done."
Lisa Marie Anderson
Americana Musician
Still feeling it out?
Stay close. This space is built for the woman you’re becoming.