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Your business momentum is just a decision away.

You don’t need more knowledge, more hustle, or more proving.

I help women entrepreneurs who already have results land their message, trust their vision, and build systems that create momentum.

→ Start with Message Catalyst

Why words are failing you 

If you’ve built something real — clients, results, referrals — but still feel yourself hesitating when you talk about your business, it’s not because your work isn't powerful. 

You're just at a decision point.

Women I work with are brilliant, capable, and deeply talented at what they do. What’s missing isn’t expertise.

It’s language that fully holds their power.


What it's costing you 

When your words fall short, you:  

  • go in circles about what to emphasize or share in conversation
  • second-guess what your clients really want
  • avoid talking about your business
  • attract interest, but not always alignment
  • feel momentum stall right when you're ready to grow
  • waste time and potential opportunities while you're circling in self doubt 

This is not because you're unclear how good your work is.

It's because your message hasn't caught up to your excellence.


Claudia Cordova Rucker, Beyond Ordinary Business

"At first, I brought Nicole in to help my clients fine-tune their messaging — but what I quickly saw is that it wasn’t just about better words. It was about confidence. It was about showing up with clarity, conviction, and finally sounding like the expert they already were. My clients aren’t just getting better copy — they’re becoming more powerful communicators. And they keep raving about her. Nicole’s work is the missing piece that’s unlocking momentum in their businesses."

Nicole Goldman, SB Garden Project

"+1 for Nicole Wald! She helped me get "unstuck" and move forward with aspects of my business that were causing me so much stress. She's truly invested in helping women succeed and is so supportive of her clients. (Plus she's a copy wizard and will help you turn all your jumbled thoughts into coherent messaging."

Deborah Trotman, Canna Heal You

There’s been a massive progression in my business. This is giving me clarity on my brand - my voice, my tone – that’s what I needed to work on. Before, the person helping with my website kept giving me what they thought I wanted, but I didn’t know what I wanted, so it kept changing and changing all the time. They were trying to get into my head, but I wasn’t clear. Now, I can give the website person or anyone I’ve hired clear directions and they understand. 


I don’t believe confidence happens after you're visible.

Confidence is built and amplifies your visibility. My programs intentionally instill the building blocks of confidence: clarity, courage, competence, celebration, community — and reinforce this through action.

Your message isn’t just marketing. It’s identity in motion.

When your words feel true:

  • selling feels cleaner
  • content feels easier
  • decisions happen faster
  • momentum builds naturally
This isn’t about becoming someone new. It’s about saying what you already know — out loud.

Most women come to me at the same moment.

They’re done with endless circling. They’re ready to land. That’s why I offer one clear path where we get clarity, then leverage it.

Land Your Message

First we create clarity. Message Catalyst is my flagship 4-week live intensive. It’s where women who already have real-world results finally land on messaging they can say easily and use everywhere.

→ Learn about Message Catalyst

Build With Support

Clarity unlocks the potential for momentum. Catalyst Coaching offers 1:1 and group containers for applying your message, building systems, and creating aligned visibility and growth.

→ Apply for Catalyst Coaching

Ascend With Confidence

Momentum sustains with personal growth. The Rise & Shine Retreat provides the space you need to elevate your mindset, embrace your wellness, hone your strategy, and embody your best life.

→ Join the Rise & Shine Retreat

"“Your work is amazingly helpful. I’ve been doing this for 10 years and was not able to articulate what I was doing in a way that people could understand. You created a framework to articulate the depth without the despair—and to create hope and possibility in a way I was blind to. You led me through the forest one breadcrumb at a time. I now have a whole new set of words that are rocking my world.”"

Liz Morse
Transformational Coach

Hi! I’m Nicole.

A former educator turned content strategist, coach, author, and speaker. A proud mama of two adorable, brilliant kids (and a cute pup), living with the dream with my hubby in sunny Santa Barbara, CA.

Since 2011, I've helped hundreds of women entrepreneurs, nonprofits, and thought leaders turn their message into momentum through clarity, confidence, and community.

I'm best known for blending strategic messaging with deep belief-building — because having the right words means nothing if you don’t trust yourself enough to use them.

My work doesn’t rush women. It roots them. And then calls them forward.

Learn more

You were never meant to do your business alone.
 

Every space inside my community is designed to feel like:
  • being seen without performing
  • being held while you grow
  • being celebrated for progress, not perfection
I believe:
  • confidence is built, not forced
  • celebration fuels results
  • courage collapses time
  • community multiplies everything

This is women-led business — done with soul, standards, and sisterhood. 

Ready to land your message and move with clarity?

You don’t need permission. Or more preparation. And you're certainly not behind.

You're simply arriving. 

→ Start with Message Catalyst

"“I’ve really retrained my brain to think differently about my business. I’m in such a good spot. This program really jumpstarted me — it’s been fun to see results start happening, more interest in what I’m doing, and just a huge shift overall. I’m not as afraid to put myself out there anymore. It’s easier for me to jump on stage than to deal with the tech side, but now I’m feeling confident about promoting myself and showing up online. My social media is really going up, and I feel more confident sharing it. I used to be terrified to post — worried what people would think — but now I’m just doing it. It feels really great. It’s been such a fabulous experience having you as a coach. I’ve really loved watching how you encourage and support us. I so appreciate everything you’ve done.”"

Lisa Marie Anderson
Americana Musician

Still feeling it out?

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